The Afifi Brothers brought NYF to the Middle East and opened the first NYF store in 2002 in Sahara Centre, UAE. There are more than 180 NYF stores around the globe and New York Fries has been launched in Oman by the Jawad Sultan Group of companies with territorial rights to expand in the sultanate. “Oman is such an amazing culinary country with many different successful concepts and we are confident that there is definitely a place for New York Fries to expand exponentially. Therefore, we are very excited to be opening our third New York Fries location in Muscat Grand Mall,” said general manager of Jawad Sultan Restaurants, Junaid Kader.
NYF offers a variety of toppings and sauces like Mexican Salsa, Spicy-Sweet and Sour Imli, Beef or Chicken Chili, Braised Beef, Butter Chicken and the Signature Poutine.
Sneha Trikha, assistant manager, Marketing for Jawad Sultan Restaurants, said, “NYF is unique because it serves fries which are hand cut from raw (fresh) potatoes daily in the stores; these fresh cut fries are then cooked in non-hydrogenated sunflower oil with no trans-fat and no cholesterol, exactly the way healthy and tasty fries are meant to be.”