Shanfari has rich experience working in leadership roles in marketing and communications across Oman as well as in the region. He successfully completed Oman’s National CEO Program in 2017.
Shanfari brings with him a wealth of experience as he progressed through various management positions during his eight-year tenure at Ooredoo Oman as director of business marketing and most recently as the general manager of marketing communication and performance at Omantel.
On Shanfari’s appointment, H E Mohsin bin Khamis al Balushi, advisor at the Ministry of Commerce and Industry and chairman of OCEC company, a subsidiary of Omran, said, “Oman is now on the world map as one of the top tourism destinations, and we are confident in appointing Shanfari to lead OCEC towards its vision of introducing Oman as a world-class destination for business events. We strive to continue our success in bringing international conventions whilst simultaneously ensuring we remain focused on delivering the very best service to our customers, delegates and stakeholders. A big part of Shanfari’s role is to accelerate our ability to bring innovative products to our customers.”
“We are delighted to have Shanfari on board as the new CEO for OCEC. His experience in various leadership roles will help us to elevate OCEC even further to new heights and will help us to align with the sultanate’s 2040 tourism strategy. I am fully confident that Shanfari and his team will create a sustainable development model that ensures the welfare of Oman and its citizens,” said Peter Walichnowski, CEO of Omran.
OCEC is at an exponential growth stage with new achievements and developments in the building project. OCEC has successfully won 22 international and regional congresses and is eager to host these prestigious events in the near future. Some of the most awaited events that the Centre looks forward to are the 2018 International Road Union Congress, the 2020 World Cancer Congress, and the 2020 Royal College of Obstetricians and Gynaecologists Congress.
Architecturally advanced in design and capability with 55 meeting rooms, 22,000sqm of column-free exhibition halls, and massive ballrooms, OCEC has successfully been awarded with the LEED Certification for its cost-saving and sustainable environment. The Centre is now all set to launch the state-of-the-art lyric style theatre with 3,200 seats that will cater to world-class entertainers and performers.